Greetings to all! Today, I'd like to share a story that I hope will prove valuable to many developers and video game enthusiasts alike. This is the tale of our project, Like Heroes, which, despite our best efforts and resources, failed to achieve the success we anticipated on the Nutaku platform. We encountered numerous challenges that ultimately led to an unsuccessful game launch. However, every failure carries valuable lessons, and our team decided to derive as much benefit from this experience as possible.

After a thorough analysis of what happened and an extensive market research, including a two-month study of games in related genres on the AppStore, Google Play, and even Steam, we identified 14 key principles that we believe are the foundation for creating a successful game. Although many developers and players might be familiar with these principles, our experience showed that strict adherence to them can significantly increase the chances of success.

1. No critical bugs. Our initial steps were marred by numerous technical problems that repelled players before they could truly appreciate the game.

2. Localization in all languages of the regions where it's available. We underestimated the importance of localization, which limited our audience.

3. Cross-platform compatibility. Our initial efforts were focused on a single platform, which was a mistake in a world where players wish to access games from various devices.

4. Clarity of basic mechanics. We found that players struggled with learning the game, indicating a need to simplify and improve the tutorial elements.

5. Gradual but sufficient personal progress. Our progression system was either too slow or too fast, without a sense of earned achievement.

6. Clear game objectives and ways to achieve them. The lack of clarity in goals and tasks confused players and decreased their engagement.

7. Intuitive interface. Our interface was overloaded and not sufficiently intuitive, complicating interaction with the game.

8. Justified long sessions of 30 minutes. We failed to offer enough content and motivation to maintain players' interest during lengthy gaming sessions.

9. Replayability. A lack of variety and novelty in the gameplay reduced players' desire to return to the game.

10. Presence of core game value. Our game did not sufficiently focus on unique characters and equipment, making the gameplay less appealing.

11. Regular support and updates. We were unable to maintain a sufficient pace of updates, leading to a loss of player interest.

12. Fair monetization for F2P. Our monetization model caused dissatisfaction among players, indicating a need to revise our approaches to monetization.

13. Mechanics that encourage daily return to the game. We failed to create effective incentives for daily player return.

14. Continuous interaction with the community. The lack of feedback and support from developers weakened our connection with our audience.

Although our project Like Heroes did not reach the heights we expected, we are confident that the lessons learned from this experience will be invaluable not only to us but to other developers as well. By sharing these principles, we hope to help others avoid the mistakes we made. We believe these principles can serve as a foundation for creating a quality and successful game that meets players' expectations and attracts a new audience.

Thank you to everyone who supports us on this journey. There's a lot of work ahead, but we are ready for the challenges and remain optimistic.